Keratin Market Overview and Analysis:
The global keratin market reached a valuation of USD 1.76 billion in 2022, with expectations of a steady growth trajectory at a compound annual growth rate (CAGR) of 7.2% from 2022 to 2030.
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Keratin is a fibrous structural protein that makes up the outer layer of human skin, hair, and nails. It is also found in the epithelial cells lining the internal organs and glands. Keratin is tough and insoluble, providing strength and resilience to the tissues it forms. In the context of hair, keratin is a key component that contributes to its structure and strength. Hair is composed mainly of dead cells filled with keratin protein, and the arrangement of these proteins gives hair its characteristic strength and flexibility. In addition to its role in hair, keratin plays a crucial role in the maintenance and structure of other epithelial tissues throughout the body.
A primary driver for this growth is the increasing utilization of keratin in the personal care and cosmetic industry. Keratin finds widespread application in skincare and hair care products, including shampoos and conditioners. Its role involves the removal of dead skin cells, regulation of skin oil levels, mitigation of blemishes, and the repair of hair and skin damage resulting from exposure to heat and various chemicals. Notably, keratin, being insoluble in water, exhibits durability and effectiveness in diverse formulations. This versatile protein can be sourced from various materials such as feathers, horns, hair, outer skin layers, nails, wool, and claws. The rising demand for keratin in the personal care and cosmetics sector is attributed to its reputation as a sustainable, safe, and multifunctional alternative to other acids commonly used in cosmetic products. Its ability to impart a revitalizing effect on both hair and skin contributes to the positive reception and increasing demand for keratin in the industry.
Keratin Market Latest Trends:
The use of keratin in personal care products, especially in hair care and skincare, has been on the rise. Consumers are increasingly seeking products that offer benefits such as hair strengthening, skin nourishment, and damage repair, driving the demand for keratin-infused formulations. Moreover, keratin's role in hair care, particularly in treatments and products targeting damaged hair, has gained prominence. Products such as keratin-infused shampoos, conditioners, and hair masks continue to attract consumer attention.
Market Segmentation: The Keratin Market is Segmented by Source (Personal Care & Cosmetics, Healthcare & Pharmaceuticals and Food & Beverages), and Geography (North America, South America, Europe, Asia-Pacific, and Middle-East And Africa). The report provides the market sizes and forecasts in terms of value in USD billion.
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Market Drivers
Rising Demand for Personal Care & Cosmetic Chemicals
The escalating demand for personal care and cosmetic chemicals is intricately linked to the widespread use and popularity of keratin in beauty and skincare products. Keratin, a fibrous protein naturally found in hair, skin, and nails, has become a key ingredient in various formulations due to its beneficial properties. Keratin's inclusion in hair care products, such as shampoos, conditioners, and styling treatments, has surged in response to the rising consumer preference for products that enhance hair health. The protein's ability to strengthen and repair hair fibers, reduce frizz, and impart a smoother texture has made it a sought-after ingredient in formulations, contributing to the overall efficacy of these products. Thus, the market is expected to witness significant growth over the forecast period.
Rising Use of Keratin In Hair Care Products
Keratin is renowned for its ability to strengthen and repair hair fibers. Hair care products infused with keratin help fortify the hair structure, reducing breakage and split ends. This strengthening effect is particularly beneficial for individuals with damaged or weakened hair due to styling, chemical treatments, or environmental factors. Moreover, keratin has moisture-retaining properties, helping to keep the hair hydrated and preventing excessive dryness. Hair care products containing keratin contribute to improved moisture balance, promoting healthier and more resilient hair. This is particularly advantageous in combating issues related to dryness and dullness. Thus, the market is expected to witness significant growth over the forecast period.
Market Restraints
High Global Cost of Keratin Treatments
Keratin treatments often require skilled professionals to administer the procedure effectively. The expertise and training required for application contribute to the overall cost, as salons invest in qualified personnel to ensure the quality and safety of the treatment. This professional expertise adds to the price tag associated with keratin treatments. Premium and high-quality keratin products are essential for achieving the desired results in hair smoothing and straightening treatments. The cost of sourcing and manufacturing these quality products is reflected in the overall expense of the treatment. Thus, such instances are slowing down the growth of the studied market over the studied period.
COVID-19 Impact on Keratin Market:
The COVID-19 pandemic has brought both challenges and opportunities to the keratin market. Disruptions in the supply chain, changes in consumer behavior, and shifts in the beauty industry's landscape have all played a role in shaping the market's response to this unprecedented global crisis. In the current scenario, due to the increasing concerns for beauty treatments, the market is expected to witness significant growth over the forecast period.
Segmental Analysis:
Healthcare & Pharmaceuticals Segment is Expected to Witness Significant Growth Over the Forecast Period
Healthcare and pharmaceuticals are integral components of a society's well-being, focusing on the prevention, diagnosis, treatment, and management of illnesses. The healthcare sector encompasses a broad range of services, including hospitals, clinics, pharmaceutical companies, research institutions, and more. Keratin's biocompatibility makes it a promising material for biomedical applications. Researchers are exploring its use in drug delivery systems, tissue engineering, and wound healing. The natural compatibility of keratin with the human body makes it a potential candidate for developing biodegradable medical implants and scaffolds for tissue regeneration. Thus, healthcare and pharmaceuticals play a pivotal role in societal well-being, addressing global health challenges, and advancing medical innovations, including that of keratin, as a versatile protein, finds applications not only in cosmetic and hair care but also in biomedical research, showcasing its potential for diverse therapeutic uses. Thus, the segment is expected to witness significant growth over the forecast period.
North America Region is Expected to Witness Significant Growth Over the Forecast Period
In North America, keratin-based hair treatments have gained popularity in the cosmetic industry. These treatments, often known as keratin smoothing or straightening treatments, aim to reduce frizz, improve hair texture, and enhance shine. Salons across the continent offer these services, catering to individuals seeking smoother, more manageable hair. The health and beauty industry in North America is dynamic and highly competitive. Consumers are increasingly conscious of ingredients in personal care products, leading to a demand for natural and beneficial components like keratin. As a result, cosmetic and skincare products containing keratin continue to be popular among North American consumers.
Furthermore, the increasing utilization of hair care and skin care products is credited to a growing trend among individuals. The market is influenced by the presence of numerous small- and large-scale producers, fostering awareness and spurring demand for personal care items. In North America, manufacturers are shifting towards a comprehensive strategy, consolidating health and cosmetic products rather than treating each as a distinct category in the realm of personal care. Thus, the region is expected to witness significant growth over the forecast period.
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Keratin Market Competitive Landscape:
Companies within the keratin market are experiencing significant growth, primarily attributed to continuous product innovation driven by the swift adoption of advanced technologies. New entrants in the industry are strategically focusing on vertically integrating their operations, aiming for seamless market operations. The heightened demand for keratin in the personal care and cosmetics sector has intensified competition within the market. In response, companies are implementing strategic planning and execution programs to enhance operational efficiency and expand their global market presence. Several key players in the keratin market are:
- Proteina
- Hefei TNJ Chemical Industry Co., Ltd.
- Rejuvenol
- Scherdiva
- Keratin Express
- Keraplast
- NutriScience Innovations LLC
Recent Development:
1) In May 2023: Introducing a wide array of pure Made-In-India products, “Atulya“, the highly acclaimed brand of Beacon Bio Life Sciences Private Limited has launched its new Veg Keratin and Wheat Protein range of products which includes Hair Shampoo, Hair Conditioner, Hair Oil, and Hair Mask.
2) November 2021: ProgenaCare Global, formerly Cell Constructs, has developed innovative products for wound healing that provide excellent outcomes for patients, while advancing the use of renewable materials. The company's wound care technology, ProgenaMatrix, incorporates human keratin as a major component of the highly effective and affordable wound therapy. The all-natural robust human keratin protein option that constitutes this specialized biomaterial offers a completely unique solution to wound care clinicians. The human keratin technology in ProgenaMatrix is hydrated, non-cellular (not tissue-based), non-resorbing and supports the body's own healing process. The bio-inspired design makes ProgenaMatrix the next generation of advanced wound therapy in the CMS skin substitute category.
Frequently Asked Questions (FAQ) :
Q1. What was the Keratin Market size in 2022?
The global keratin market reached a valuation of USD 1.76 billion in 2022
Q2. What is the Growth Rate of the Keratin Market?
Keratin Market is expected to grow at a compound annual growth rate (CAGR) of 7.2% over the forecast period
Q3. Which region has the largest share of the Keratin Market? What are the largest region's market size and growth rate?
North America has the largest share of the market. For detailed insights on the largest region's market size and growth rate request a sample here
Q4. What are the factors driving the Keratin market?
Key factors that are driving the growth include the Rising Demand for Personal Care & Cosmetic Chemicals and Rising Use of Keratin In Hair Care Products.
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Data Library Research are conducted by industry experts who offer insight on industry structure, market segmentations technology assessment and competitive landscape (CL), and penetration, as well as on emerging trends. Their analysis is based on primary interviews (~ 80%) and secondary research (~ 20%) as well as years of professional expertise in their respective industries. Adding to this, by analysing historical trends and current market positions, our analysts predict where the market will be headed for the next five years. Furthermore, the varying trends of segment & categories geographically presented are also studied and the estimated based on the primary & secondary research.
In this particular report from the supply side Data Library Research has conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and SOFT) of the companies that active & prominent as well as the midsized organization
FIGURE 1: DLR RESEARH PROCESS
Extensive primary research was conducted to gain a deeper insight of the market and industry performance. The analysis is based on both primary and secondary research as well as years of professional expertise in the respective industries.
In addition to analysing current and historical trends, our analysts predict where the market is headed over the next five years.
It varies by segment for these categories geographically presented in the list of market tables. Speaking about this particular report we have conducted primary surveys (interviews) with the key level executives (VP, CEO’s, Marketing Director, Business Development Manager and many more) of the major players active in the market.
Secondary ResearchSecondary research was mainly used to collect and identify information useful for the extensive, technical, market-oriented, and Friend’s study of the Global Extra Neutral Alcohol. It was also used to obtain key information about major players, market classification and segmentation according to the industry trends, geographical markets, and developments related to the market and technology perspectives. For this study, analysts have gathered information from various credible sources, such as annual reports, sec filings, journals, white papers, SOFT presentations, and company web sites.
Market Size EstimationBoth, top-down and bottom-up approaches were used to estimate and validate the size of the Global market and to estimate the size of various other dependent submarkets in the overall Extra Neutral Alcohol. The key players in the market were identified through secondary research and their market contributions in the respective geographies were determined through primary and secondary research.
Forecast Model
