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Advanced Baby Monitors Market, By Type (Stationary, Wearable), By Offering (Audio and Video and Tracking devices) By End User (Homecare, day-care others) opportunities and forecast 2020-2027

  • DLR2146
  • 20 September, 2020
  • Pharma & Healthcare
  • Pages: 120
  • Global
Market Overview

Advanced baby monitors allow the parents to track the actions of their children. Growing awareness regarding the child safety has been encouraging the working parents to purchase such type of product. Increase in the number of working parents in countries including Canada, U.S., and China, is expected to remain the major factor driving the market growth. The products reduce stress of parents when they are at work or away from the home as device facilitate the consumers with real-time communication among parents and children. Additionally, rapid penetration of the smartphone has been assisting the growth of industry as they permit the parents to watch the child from any location.

Product innovation with the utilization of IoT (Internet of things) and new technologies is raising the demand for products in both developing and developed countries. Features including ease of installation, portability, and WLAN connection have been appealing the consumers around the world. However, decrease in the birth rate triggered by the sedentary and high-stressed lifestyle is predictable to hinder the market demand for industry in upcoming years. Moreover, safety concerns associated with the baby monitors can be challenge for the makers of the advanced baby monitor industry.

Segment Overview

As of 2019, the audio and video segment by product, held the largest share. These type of advanced baby monitors help ease the anxiety and stress of parents triggered by being apart from thechild. The video camera lets the parents to securely access the live video of child while away from the home to monitor the baby’s activity, feeding and nap schedule.

Large number of audio and video baby monitors are included with two-way audio, two-way audio, temperature sensors, and automatic mobile notifications. Some of the major producers including iBaby Labs, Inc. and Motorola, Inc. have products equipped with lullabies to calm children to sleep. Consumers have been choosing for audio and video products majorly owing to their mentioned features.

Regional Overview

North America lead the market for smart baby monitor in 2019. Increased implementation of advanced baby products is one of key factors boosting the market growth in North American countries including U.S. Furthermore, rapid development of online retailing in the country is positively inducing the industry growth. Moreover, easy availability of the monitors in the online and specialized stores of Canada and U.S. has enhanced the growth of the market.

Asia Pacific is expected to witness the highest growth during the forecast period. Increasing female working women population in countries including China, Japan, Indonesia, Thailand, and India is anticipated to be a vital factor driving the market. Additionally, fast adoption of equipment among the parents, along with the rising purchasing power, has been fuelling the demand for advanced baby monitor in the region.

Competitor overview

Over past few years, producers such as VTech Communications, Inc.; Summer Infant, Inc.; Lorex Technology Inc. and Lorex Technology Inc.; have been announcing new baby monitors to increase their consumer base and gain competitive advantage. Furthermore, other manufacturers such as Kimberly-Clark (Huggies) and Procter & Gamble Company (Pampers) are entering market by incorporating tracing devices in their monitors. In July 2019, Pampers declared to launch a smart diaper which will track child's urine and sleep.

Key Players
  1. Samsung Electronics Co., Ltd.;
  2. Motorola, Inc.;
  3. Dorel Industries Inc.;
  4. iBaby Labs, Inc.;
  5. NETGEAR Inc.;
  6. Summer Infant, Inc.;
  7. VTech;
  8. Lorex Technology Inc.;
  9. Angelcare Monitor Inc.;
  10. Safety 1st.

Market Segmentation

By Type
  • Stationary
  • Wearable
By Products
  • Audio & Video Devices
  • Tracking Devices
By End User
  • Home Care
  • Day-Care
  • Others
By Geography
  • North America
    • US
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • Japan
    • China
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Saudi Arabia
    • UAE
    • Rest of LAMEA


1 Report Prologue 11

    2 Executive Summary 13

      3 Market Introduction 16

      • 3.1 Definition 17
      • 3.2 Scope of the Study 17
      • 3.3 Assumptions & Limitations 17
        • 3.3.1 Assumptions 17
        • 3.3.2 Limitations 17
      • 3.4 Market Structure 18

      4 Research Methodology 19

      • 4.1 Research Process 20
      • 4.2 Primary Research 21
      • 4.3 Secondary Research 22
      • 4.4 Market Size Estimation 23
      • 4.5 Forecast Model 23

      5 Market Dynamics 24

      • 5.1 Introduction 25
      • 5.2 Drivers 26
        • 5.2.1 Rising number of working parents 26
        • 5.2.2 Availability of advanced baby monitors on online portals 26
      • 5.3 Restraints 26
        • 5.3.1 High cost of advanced baby monitors 26
        • 5.3.2 Lack of advanced baby monitors which are approved by the US Food and Drug Administration (FDA) 27
      • 5.4 Opportunities 27
        • 5.4.1 Development of advanced baby monitors for deaf parents 27

      6 Market Factor Analysis 28

      • 6.1 Supply chain analysis 29
        • 6.1.1 R&D 29
        • 6.1.2 Manufacturing 29
        • 6.1.3 Distribution 29
        • 6.1.4 Post-Sales Monitoring 29
      • 6.2 Porter’s Five Forces Model 30
        • 6.2.1 Bargaining Power of Suppliers 30
        • 6.2.2 Bargaining Power of Buyers 31
        • 6.2.3 Threat of New Entrants 31
        • 6.2.5 Intensity of Competitive Rivalry 31

      7 Global Advanced Baby Monitors Market, By Product 32

      • 7.1 Overview 33
        • 7.1.1 Introduction 33
        • 7.1.2 Stationary Type 34
        • 7.1.3 Wearable Type 34

      8 Global Advanced Baby Monitors Market, By End-User 36

      • 8.1 Overview 37
        • 8.1.1 Introduction 37
        • 8.1.2 Home Care 38
        • 8.1.3 Day Care 39
        • 8.1.4 Others 39

      9 Global Advanced Baby Monitors Market, By Region 40

      • 9.1 Introduction 41
      • 9.2 Americas 42
        • 9.2.1 North America 43
          • 9.2.1.1 U.S. 44
          • 9.2.1.2 Canada 44
        • 9.2.2 South America 45
      • 9.3 Europe 46
        • 9.3.1 Western Europe 47
          • 9.3.1.1 Germany 48
          • 9.3.1.2 U.K. 49
          • 9.3.1.3 France 49
          • 9.3.1.4 Italy 50
          • 9.3.1.5 Spain 50
          • 9.3.1.6 Rest of Western Europe 51
        • 9.3.2 Eastern Europe 51
      • 9.4 Asia Pacific 52
        • 9.4.1 China 53
        • 9.4.2 Japan 54
        • 9.4.3 India 54
        • 9.4.4 Australia 55
        • 9.4.5 Republic of Korea 55
        • 9.4.6 Rest of Asia Pacific 56
      • 9.5 The Middle East and Africa 57
        • 9.5.1 Middle East 58
        • 9.5.2 Africa 58

      10 Competitive Landscape 60

      • 10.1 Company Market Share Analysis 61
        • 10.1.1 Introduction 61

      11 Company Profiles 62

      • 11.1 The First Years, Inc. 63
        • 11.1.1 Company Overview 63
        • 11.1.2 Financial Overview 63
        • 11.1.3 Products Offering 64
        • 11.1.4 Key Developments 64
        • 11.1.5 SWOT Analysis 64
        • 11.1.6 Key Strategy 64
      • 11.2 Angelcare 65
        • 11.2.1 Company Overview 65
        • 11.2.2 Financial Overview 65
        • 11.2.3 Products Offering 65
        • 11.2.4 Key Developments 65
        • 11.2.5 SWOT Analysis 65
        • 11.2.6 Key Strategy 65
      • 11.3 Samsung Electronics Co. Ltd. 66
        • 11.3.1 Company Overview 66
        • 11.3.2 Financial Overview 66
        • 11.3.3 Products Offering 66
        • 11.3.4 Key Developments 67
        • 11.3.5 SWOT Analysis 67
        • 11.3.6 Key Strategy 67
      • 11.4 Lorex Technology Inc. 68
        • 11.4.1 Company Overview 68
        • 11.4.2 Financial Overview 68
        • 11.4.3 Products Offering 68
        • 11.4.4 Key Developments 69
        • 11.4.5 SWOT Analysis 69
        • 11.4.6 Key Strategy 69
      • 11.5 Summer Infant, Inc. 70
        • 11.5.1 Company Overview 70
        • 11.5.2 Financial Overview 70
        • 11.5.3 Products Offering 71
        • 11.5.4 Key Developments 71
        • 11.5.5 SWOT Analysis 71
        • 11.5.6 Key Strategy 71
      • 11.6 Snuza International 72
        • 11.6.1 Company Overview 72
        • 11.6.2 Financial Overview 72
        • 11.6.3 Products Offering 72
        • 11.6.4 Key Developments 72
        • 11.6.5 SWOT Analysis 73
        • 11.6.6 Key Strategy 73
      • 11.7 MonDevices 74
        • 11.7.1 Company Overview 74
        • 11.7.2 Financial Overview 74
        • 11.7.3 Products Offering 74
        • 11.7.4 Key Developments 74
        • 11.7.5 SWOT Analysis 74
        • 11.7.6 Key Strategy 74
      • 11.8 MOTOROLA HOME 75
        • 11.8.1 Company Overview 75
        • 11.8.2 Financial Overview 75
        • 11.8.3 Products Offering 76
        • 11.8.4 Key Developments 76
        • 11.8.5 SWOT Analysis 76
        • 11.8.6 Key Strategy 76
      • 11.9 Owlet Baby Care 77
        • 11.9.1 Company Overview 77
        • 11.9.2 Financial Overview 77
        • 11.9.3 Products Offering 77
        • 11.9.4 Key Developments 77
        • 11.9.5 SWOT Analysis 77
        • 11.9.6 Key Strategy 77
      • 11.10 Mayborn group 78
        • 11.10.1 Company Overview 78
        • 11.10.2 Financial Overview 78
        • 11.10.3 Products Offering 78
        • 11.10.4 Key Developments 78
        • 11.10.5 SWOT Analysis 78
        • 11.10.6 Key Strategy 78
      • 11.11 Graco Children’s Products, Inc 79
        • 11.11.1 Company Overview 79
        • 11.11.2 Financial Overview 79
        • 11.11.3 Products Offering 80
        • 11.11.4 SWOT Analysis 80
        • 11.11.5 Key Developments 80
        • 11.11.6 Key strategy 80
      • 11.12 Safety 1st 81
        • 11.12.1 Company Overview 81
        • 11.12.2 Financial Overview 81
        • 11.12.3 Products Offering 82
        • 11.12.4 SWOT Analysis 82
        • 11.12.5 Key Developments 82
        • 11.12.6 Key strategy 82
      • 11.13 Koninklijke Philips N.V. 83
        • 11.13.1 Company Overview 83
        • 11.13.2 Financial Overview 83
        • 11.13.3 Products Offering 84
        • 11.13.4 Key Developments 84
        • 11.13.5 SWOT Analysis 84
        • 11.13.6 Key Strategy 84

      12 Appendix 85

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