Global Gift Card Market, By Card Type (Closed-loop Card, Open-loop Card), By End User (Retail Establishment, Corporate Institutions) and opportunities and forecast 2020-2027
Covid-19 Impact on Gift Card Market:
Consumers across the globe are adjusting to the new normal and there is a noteworthy discrepancy in consumer behavior. Consumer's purchasing habits, behavior, and attitudes have changed in light of COVID-19. People are shopping very consciously and are majorly centered on basic needs and are buying locally. Consumers are using digital commerce to play, learn, and connect to manage isolation and follow social distancing policy. The covid-19 has consistently impacted the shopping behavior of 9 in 10 consumers. Nearly 30-50 percent of the consumers have shifted towards online shopping from March 2020 to December 2020.
Gift Card Market Overview
A gift card is a prepaid debit card that contains a specific amount of money that is used for a variety of purchases. Generally, there are two types of gift cards: open loop and closed loop cards. Both types can typically be used online and in person.
The growing use of smartphones has resulted in the increasing use of E-commerce websites. Consumers are largely using many mobile apps, such as Amazon, Flipkart, and eBay for online shopping. Again, hassle-free purchase on E-commerce websites is making online shopping a very lucrative business. Therefore, the rising popularity of online shopping is expected to boost the growth of the global gift cards market in the next few years. Additionally, growing acceptance of these gift cards, especially amongst the younger generation is anticipated to propel the growth of the market throughout the forecast period.
However, ensuring secure management and privacy of consumer data is one of the major factors that adversely affect the growth of the market. Besides this, technological developments related to payment solutions and increasing demand for branded products are anticipated to create profitable opportunities for the market’s expansion in the forthcoming years.
Gift Card Market Segment Overview
Based on card type, the Closed-loop Card segment dominated the gift cards market and is expected to maintain its dominance during the forecast period. This is owing to various benefits such as benefits providing an opportunity to businesses to make money on products purchased using gift cards and free activation for users. This fact escalates the adoption of closed-loop gift card.
Moreover, ongoing technological innovations in gift cards allow high sales in companies by making their product offerings more unique & attractive. This fact is expected to create a positive outlook for the development of the market.
Gift Card Market Regional Overview
In terms of regions, North America is anticipated to dominate the overall market, throughout the forecast period. This is mainly due to the presence of several superstores and malls in this region. On the other hand, the Asia Pacific is expected to register the fastest growth during the forecast period. This is attributed to the increasing use of mobile and rising internet penetration in this region. In addition, developing countries offer significant opportunities for gift card solution providers to expand & develop their offerings, especially among countries such as Australia, China, India, Singapore, and South Korea.
Gift Card Market Competitor overview
Major players operating in the industry are focusing on various strategic initiatives such as partnerships and collaborations which are gaining significant popularity in the gift cards market. For instance, In February 2019, InComm, a leading payments technology company, announced it has launched Google Play gift cards in Malaysia, becoming the first distributor to do so, through its strategic partnership with Razer Inc. and its subsidiary MOL Global, Inc. (MOL), a leading e-payment enabler. Google Play gift cards will be available in more than 2,250 7-Eleven stores across Malaysia.
Gift Card Market, Key Players
· Amazon.com, Inc. · American Express Company · Blackhawk Network Holdings, Inc. · Fiserv, Inc. · Givex Corporation · InComm Payments · PayPal, Inc. · Paytronix Systems, Inc. · Qwikcilver Solutions Pvt Ltd. · Walmart Inc.
Gift Card Market Segmentation
Gift Card Market, By Card Type
· Closed-loop Card · Open-loop Card
Gift Card Market, By End User
· Retail Establishment · Corporate Institutions
Gift Card Market, By Region
North America
US
Canada
Europe
UK
Germany
France
Italy
Spain
Rest of Europe
Asia-Pacific
Japan
China
India
Australia
South Korea
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle East and Africa
GCC
South Africa
Rest of Middle East and Africa
1. Introduction
1.1. Research Scope
1.2. Market Segmentation
1.3. Research Methodology
1.4. Definitions and Assumptions
2. Executive Summary
3. Market Dynamics
3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
4. Key Insights
4.1. Key Emerging Trends – For Major Countries
4.2. Latest Technological Advancement
4.3. Regulatory Landscape
4.4. Industry SWOT Analysis
4.5. Porters Five Forces Analysis
5. Global Gift Card Market Analysis (USD Billion), Insights and Forecast, 2020-2027
5.1. Key Findings / Summary
5.2. Market Analysis, Insights and Forecast – By Card Type
5.2.1. Closed-loop Card
5.2.2. Open-loop Card
5.3. Market Analysis, Insights and Forecast – By End User
5.3.1. Retail Establishment
5.3.2. Corporate Institutions
5.4. Market Analysis, Insights and Forecast – By Region
5.4.1. North America
5.4.2. Latin America
5.4.3. Europe
5.4.4. Asia Pacific
5.4.5. Middle East and Africa
6. North America Gift Card Market Analysis (USD Billion), Insights and Forecast, 2020-2027
6.1. Key Findings / Summary
6.2. Market Analysis, Insights and Forecast – By Card Type
6.2.1. Pre-Combustion
6.2.2. Post Combustion
6.2.3. Oxy-Fuel Combustion
6.3. Market Analysis, Insights and Forecast – By End User
6.3.1. Retail Establishment
6.3.2. Corporate Institutions
6.4. Market Analysis, Insights and Forecast – By Country
6.4.1. U.S.
6.4.2. Canada
7. Latin America Gift Card Market Analysis (USD Billion), Insights and Forecast, 2020-2027
7.1. Key Findings / Summary
7.2. Market Analysis, Insights and Forecast – By Card Type
7.2.1. Closed-loop Card
7.2.2. Open-loop Card
7.3. Market Analysis, Insights and Forecast – By End User
7.3.1. Retail Establishment
7.3.2. Corporate Institutions
7.4. Market Analysis, Insights and Forecast – By Country
7.4.1. Brazil
7.4.2. Mexico
7.4.3. Rest of Latin America
8. Europe Gift Card Market Analysis (USD Billion), Insights and Forecast, 2020-2027
8.1. Key Findings / Summary
8.2. Market Analysis, Insights and Forecast – By Card Type
8.2.1. Closed-loop Card
8.2.2. Open-loop Card
8.3. Market Analysis, Insights and Forecast – By End User
8.3.1. Retail Establishment
8.3.2. Corporate Institutions
8.4. Market Analysis, Insights and Forecast – By Country
8.4.1. UK
8.4.2. Germany
8.4.3. France
8.4.4. Italy
8.4.5. Spain
8.4.6. Russia
8.4.7. Rest of Europe
9. Asia Pacific Gift Card Market Analysis (USD Billion), Insights and Forecast, 2020-2027
9.1. Key Findings / Summary
9.2. Market Analysis, Insights and Forecast – By Card Type
9.2.1. Closed-loop Card
9.2.2. Open-loop Card
9.3. Market Analysis, Insights and Forecast – By End User
9.3.1. Retail Establishment
9.3.2. Corporate Institutions
9.4. Market Analysis, Insights and Forecast – By Country
9.4.1. China
9.4.2. India
9.4.3. Japan
9.4.4. Australia
9.4.5. South East Asia
9.4.6. Rest of Asia Pacific
10. Middle East & Africa Gift Card Market Analysis (USD Billion), Insights and Forecast, 2020-2027
10.1. Key Findings / Summary
10.2. Market Analysis, Insights and Forecast – By Card Type
10.2.1. Closed-loop Card
10.2.2. Open-loop Card
10.3. Market Analysis, Insights and Forecast – By End User
10.3.1. Retail Establishment
10.3.2. Corporate Institutions
10.4. Market Analysis, Insights and Forecast – By Country
10.4.1. GCC
10.4.2. South Africa
10.4.3. Rest of Middle East & Africa
11. Competitive Analysis
11.1. Company Market Share Analysis, 2018
11.2. Key Industry Developments
11.3. Company Profile
11.4. Amazon.com, Inc.
11.4.1. Business Overview
11.4.2. Segment 1 & Service Offering
11.4.3. Overall Revenue
11.4.4. Geographic Presence
11.4.5. Recent Development
*Similar details will be provided for the following companies
11.5. American Express Company
11.6. Blackhawk Network Holdings, Inc.
11.7. Fiserv, Inc.
11.8. Givex Corporation
11.9. InComm Payments
11.10. PayPal, Inc.
11.11. Paytronix Systems, Inc.
11.12. Qwikcilver Solutions Pvt Ltd.
List of Figures
Figure 1: Global Gift Card Market Revenue Breakdown (USD Billion, %) by Region, 2019 & 2027
Figure 2: Global Gift Card Market Value Share (%), By Segment 1, 2019 & 2027
Figure 3: Global Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 4: Global Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 5: Global Gift Card Market Value Share (%), By Segment 2, 2019 & 2027
Figure 6: Global Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 7: Global Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 8: Global Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 9: Global Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 10: Global Gift Card Market Value Share (%), By Segment 3, 2019 & 2027
Figure 11: Global Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 12: Global Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 13: Global Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 14: Global Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 15: Global Gift Card Market Value (USD Billion), by Region, 2019 & 2027
Figure 16: North America Gift Card Market Value Share (%), By Segment 1, 2019 & 2027
Figure 17: North America Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 18: North America Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 19: North America Gift Card Market Value Share (%), By Segment 2, 2019 & 2027
Figure 20: North America Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 21: North America Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 22: North America Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 23: North America Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 24: North America Gift Card Market Value Share (%), By Segment 3, 2019 & 2027
Figure 25: North America Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 26: North America Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 27: North America Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 28: North America Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 29: North America Gift Card Market Forecast (USD Billion), by U.S., 2016-2027
Figure 30: North America Gift Card Market Forecast (USD Billion), by Canada, 2016-2027
Figure 31: Latin America Gift Card Market Value Share (%), By Segment 1, 2019 & 2027
Figure 32: Latin America Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 33: Latin America Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 34: Latin America Gift Card Market Value Share (%), By Segment 2, 2019 & 2027
Figure 35: Latin America Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 36: Latin America Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 37: Latin America Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 38: Latin America Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 39: Latin America Gift Card Market Value Share (%), By Segment 3, 2019 & 2027
Figure 40: Latin America Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 41: Latin America Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 42: Latin America Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 43: Latin America Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 44: Latin America Gift Card Market Forecast (USD Billion), by Brazil, 2016-2027
Figure 45: Latin America Gift Card Market Forecast (USD Billion), by Mexico, 2016-2027
Figure 46: Latin America Gift Card Market Forecast (USD Billion), by Rest of Latin America, 2016-2027
Figure 47: Europe Gift Card Market Value Share (%), By Segment 1, 2019 & 2027
Figure 48: Europe Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 49: Europe Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 50: Europe Gift Card Market Value Share (%), By Segment 2, 2019 & 2027
Figure 51: Europe Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 52: Europe Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 53: Europe Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 54: Europe Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 55: Europe Gift Card Market Value Share (%), By Segment 3, 2019 & 2027
Figure 56: Europe Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 57: Europe Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 58: Europe Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 59: Europe Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 60: Europe Gift Card Market Forecast (USD Billion), by U.K., 2016-2027
Figure 61: Europe Gift Card Market Forecast (USD Billion), by Germany, 2016-2027
Figure 62: Europe Gift Card Market Forecast (USD Billion), by France, 2016-2027
Figure 63: Europe Gift Card Market Forecast (USD Billion), by Italy, 2016-2027
Figure 64: Europe Gift Card Market Forecast (USD Billion), by Spain, 2016-2027
Figure 65: Europe Gift Card Market Forecast (USD Billion), by Russia, 2016-2027
Figure 66: Europe Gift Card Market Forecast (USD Billion), by Rest of Europe, 2016-2027
Figure 67: Asia Pacific Gift Card Market Value Share (%), By Segment 1, 2019 & 2027
Figure 68: Asia Pacific Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 69: Asia Pacific Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 70: Asia Pacific Gift Card Market Value Share (%), By Segment 2, 2019 & 2027
Figure 71: Asia Pacific Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 72: Asia Pacific Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 73: Asia Pacific Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 74: Asia Pacific Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 75: Asia Pacific Gift Card Market Value Share (%), By Segment 3, 2019 & 2027
Figure 76: Asia Pacific Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 77: Asia Pacific Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 78: Asia Pacific Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 79: Asia Pacific Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 80: Asia Pacific Gift Card Market Forecast (USD Billion), by China, 2016-2027
Figure 81: Asia Pacific Gift Card Market Forecast (USD Billion), by India, 2016-2027
Figure 82: Asia Pacific Gift Card Market Forecast (USD Billion), by Japan, 2016-2027
Figure 83: Asia Pacific Gift Card Market Forecast (USD Billion), by Australia, 2016-2027
Figure 84: Asia Pacific Gift Card Market Forecast (USD Billion), by Southeast Asia, 2016-2027
Figure 85: Asia Pacific Gift Card Market Forecast (USD Billion), by Rest of Asia Pacific, 2016-2027
Figure 86: Middle East & Africa Gift Card Market Value Share (%), By Segment 1, 2019 & 2027
Figure 87: Middle East & Africa Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 88: Middle East & Africa Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 89: Middle East & Africa Gift Card Market Value Share (%), By Segment 2, 2019 & 2027
Figure 90: Middle East & Africa Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 91: Middle East & Africa Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 92: Middle East & Africa Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 93: Middle East & Africa Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 94: Middle East & Africa Gift Card Market Value Share (%), By Segment 3, 2019 & 2027
Figure 95: Middle East & Africa Gift Card Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 96: Middle East & Africa Gift Card Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 97: Middle East & Africa Gift Card Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 98: Middle East & Africa Gift Card Market Forecast (USD Billion), by Others, 2016-2027
Figure 99: Middle East & Africa Gift Card Market Forecast (USD Billion), by GCC, 2016-2027
Figure 100: Middle East & Africa Gift Card Market Forecast (USD Billion), by South Africa, 2016-2027
Figure 101: Middle East & Africa Gift Card Market Forecast (USD Billion), by Rest of Middle East & Africa, 2016-2027
List of Tables
Table 1: Global Gift Card Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 2: Global Gift Card Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 3: Global Gift Card Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 4: Global Gift Card Market Revenue (USD Billion) Forecast, by Region, 2016-2027
Table 5: North America Gift Card Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 6: North America Gift Card Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 7: North America Gift Card Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 8: North America Gift Card Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 9: Europe Gift Card Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 10: Europe Gift Card Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 11: Europe Gift Card Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 12: Europe Gift Card Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 13: Latin America Gift Card Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 14: Latin America Gift Card Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 15: Latin America Gift Card Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 16: Latin America Gift Card Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 17: Asia Pacific Gift Card Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 18: Asia Pacific Gift Card Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 19: Asia Pacific Gift Card Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 20: Asia Pacific Gift Card Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 21: Middle East & Africa Gift Card Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 22: Middle East & Africa Gift Card Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 23: Middle East & Africa Gift Card Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 24: Middle East & Africa Gift Card Market Revenue (USD Billion) Forecast, by Country, 2016-2027
