Global Set Top Box (STB) Market, By Product (IPTV, Satellite, Cable, DTT, OTT), By Content Quality (HD & Full HD, 4K & Above), and opportunities and forecast 2020-2027
Set Top Box (STB) Market Overview
Set-top box is a device, which converts a television set as the user interface to the internet. It allows TV to receive and decode digital television (DTV) broadcasts. Presently, STB is becoming an integral part of TV across the world. Over the top (OTT) services allow consumers to view the content of their choice without paying an extra charge. This is one of the prime factors expected to boost the growth of the Set Top Box market in the forecast period.
Furthermore, the introduction of smart TVs, HD and Ultra HD channels, and technological innovations are, jointly, booming the adoption rate of set-top boxes. Digital video recording is one of the crucial features that escalate the growth of the market. The feature allows to record the show and watch it later, as per the convenience of the consumers. Moreover, the availability of TVs integrated with Set-top boxes is one of the key trends that highly support the growth of the market. These TVs provide the facility of accessing online video streaming platforms and social media. Additionally, it offers the option of better storage with a capacity of up to 2TB.
In the coming period, increasingly digitized set-top box services coupled with highly interactive features are expected to be added. This key fact increases the demand for set-top boxes amongst consumers. This will serve as a primary driver for all set-top box manufacturers across the world.
Covid-19 Impact on Set Top Box (STB) Market
Consumers across the globe are adjusting to the new normal and there is a noteworthy discrepancy in consumer behavior. Consumer's purchasing habits, behavior, and attitudes have changed in light of COVID-19. People are shopping very consciously and are majorly centered on basic needs and are buying locally. Consumers are using digital commerce to play, learn, and connect to manage isolation and follow social distancing policy. The covid-19 has consistently impacted the shopping behavior of 9 in 10 consumers. Nearly 30-50 percent of the consumers have shifted towards online shopping from March 2020 to December 2020.
Set Top Box (STB) Market Segment Overview
Based on Product, the Cable segment is dominated the Set Top Box market in 2020. This is mainly due to the significant adoption of cable STBs in developing countries across the Asia Pacific region in the past few years. Additionally, government mandates for cable digitization and benefits, such as increased channel carrying capacity, offered by cable TV are further boosting the product demand. According to Content Quality, the HD & Full HD segment is projected to dominate the market over the forecast period. This is mainly due to the various benefits, including accessibility to a broader variety of channels than the 4K counterpart. The HD and Full HD STBs are increasingly replacing conventional SD boxes due to the benefits, such as improved sound and picture quality and exclusive channels, they can offer.
Set Top Box (STB) Market, By Product · IPTV · Satellite · Cable · DTT · OTT
Set Top Box (STB) Market, By Content Quality · HD & Full HD · 4K & Above
Set Top Box (STB) Market Regional Overview
In terms of region, Asia Pacific accounted for the largest share of the global Set Top Box (STB) market in 2020. The growth in industrialization in most Asia Pacific countries is allowing users to possess stronger purchasing capabilities, this provides various opportunities for set-top box companies to grow. Additionally, the rapidly growing IT industry is helping create the best internet services infrastructure which can allow users to stream videos on demand at affordable prices. As well, due to the growing population, Asia Pacific can be a highly lucrative avenue for set-top box players in the near future. Furthermore, China, India and Australia already hold a huge base of internet users. The increasing use of better internet services along with the explosion of smart TVs and IPTVs in this region will allow the Asia Pacific to show the fastest growth rate in set-top box demand in the forthcoming period.
Set Top Box (STB) Market, By Geography
· North America (US & Canada) · Europe (UK, Germany, France, Italy, Spain, Russia & Rest of Europe) · Asia-Pacific (Japan, China, India, Australia, & South Korea, & Rest of Asia-Pacific) · LAMEA (Brazil, Saudi Arabia, UAE & Rest of LAMEA)
Set Top Box (STB) Market Competitor overview
Some key developments and strategies adopted by manufacturers in Set Top Box (STB) are highlighted below.
· In September 2021, Australian pay TV operator Foxtel has launched its new streaming set top box. The new iQ5 device features a plug and play set-up that provides customers with access to up to 50,000 hours of Foxtel content within minutes, with no cable or satellite installation required. The STB is a completely redesigned device that is designed for 4K UHD viewing. It features a detachable 1TB hard drive, while also providing access to apps including Netflix, Amazon Prime Video, YouTube, ABC iView and SBS On Demand. The new Foxtel iQ5 STB will be available to select customers from early September, and will become more widely available later this year.
Set Top Box (STB) Market, Key Players
· Pace PLC · Cisco Systems. Inc. · ARRIS Group, Inc. · Samsung Electronics Co. Ltd. · Technicolor SA · Echostar Corporation · Coship Electronics Co. Ltd. · Huawei · Kaonmedia Co., Ltd. · Sagemcom SAS · Advanced Digital Broadcast (ADB)
Set Top Box (STB) Market Study Global Market Analysis, Insights and Forecast, 2020-2027
1. Introduction
1.1. Research Scope
1.2. Market Segmentation
1.3. Research Methodology
1.4. Definitions and Assumptions
2. Executive Summary
3. Market Dynamics
3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
4. Key Insights
4.1. Key Emerging Trends – For Major Countries
4.2. Latest Technological Advancement
4.3. Regulatory Landscape
4.4. Industry SWOT Analysis
4.5. Porters Five Forces Analysis
5. Global Set Top Box (STB) Market Analysis (USD Billion), Insights and Forecast, 2020-2027
5.1. Key Findings / Summary
5.2. Market Analysis, Insights and Forecast – By Product
5.2.1. IPTV
5.2.2. Satellite
5.2.3. Cable
5.2.4. DTT
5.2.5. OTT
5.3. Market Analysis, Insights and Forecast – By Content Quality
5.3.1. HD & Full HD
5.3.2. 4K & Above
5.4. Market Analysis, Insights and Forecast – By Region
5.4.1. North America
5.4.2. Europe
5.4.3. Asia Pacific
5.4.4. Latin America, Middle East and Africa
6. North America Set Top Box (STB) Market Analysis (USD Billion), Insights and Forecast, 2020-2027
6.1. Key Findings / Summary
6.2. Market Analysis, Insights and Forecast – By Product
6.2.1. IPTV
6.2.2. Satellite
6.2.3. Cable
6.2.4. DTT
6.2.5. OTT
6.3. Market Analysis, Insights and Forecast – By Content Quality
6.3.1. HD & Full HD
6.3.2. 4K & Above
6.4. Market Analysis, Insights and Forecast – By Country
6.4.1. U.S.
6.4.2. Canada
7. Europe Set Top Box (STB) Market Analysis (USD Billion), Insights and Forecast, 2020-2027
7.1. Key Findings / Summary
7.2. Market Analysis, Insights and Forecast – By Product
7.2.1. IPTV
7.2.2. Satellite
7.2.3. Cable
7.2.4. DTT
7.2.5. OTT
7.3. Market Analysis, Insights and Forecast – By Content Quality
7.3.1. HD & Full HD
7.3.2. 4K & Above
7.4. Market Analysis, Insights and Forecast – By Country
7.4.1. UK
7.4.2. Germany
7.4.3. France
7.4.4. Italy
7.4.5. Spain
7.4.6. Russia
7.4.7. Rest of Europe
8. Asia Pacific Set Top Box (STB) Market Analysis (USD Billion), Insights and Forecast, 2020-2027
8.1. Key Findings / Summary
8.2. Market Analysis, Insights and Forecast – By Product
8.2.1. IPTV
8.2.2. Satellite
8.2.3. Cable
8.2.4. DTT
8.2.5. OTT
8.3. Market Analysis, Insights and Forecast – By Content Quality
8.3.1. HD & Full HD
8.3.2. 4K & Above
8.4. Market Analysis, Insights and Forecast – By Country
8.4.1. China
8.4.2. India
8.4.3. Japan
8.4.4. Australia
8.4.5. South East Asia
8.4.6. Rest of Asia Pacific
9. Latin America, Middle East and Africa Set Top Box (STB) Market Analysis (USD Billion), Insights and Forecast, 2020-2027
9.1. Key Findings / Summary
9.2. Market Analysis, Insights and Forecast – By Product
9.2.1. IPTV
9.2.2. Satellite
9.2.3. Cable
9.2.4. DTT
9.2.5. OTT
9.3. Market Analysis, Insights and Forecast – By Content Quality
9.3.1. HD & Full HD
9.3.2. 4K & Above
9.4. Market Analysis, Insights and Forecast – By Country
9.4.1. Brazil
9.4.2. Saudi Arabia
9.4.3. UAE
9.4.4. Rest of LAMEA
10. Competitive Analysis
10.1. Company Market Share Analysis, 2018
10.2. Key Industry Developments
10.3. Company Profile
10.4. Pace PLC
10.4.1. Business Overview
10.4.2. Segment 1 & Service Offering
10.4.3. Overall Revenue
10.4.4. Geographic Presence
10.4.5. Recent Development
*Similar details will be provided for the following companies
10.5. Cisco Systems. Inc.
10.6. ARRIS Group, Inc.
10.7. Samsung Electronics Co. Ltd.
10.8. Technicolor SA
10.9. Echostar Corporation
10.10. Coship Electronics Co. Ltd.
10.11. Huawei
10.12. Kaonmedia Co., Ltd.
10.13. Sagemcom SAS
List of Figures
Figure 1: Global Set Top Box (STB) Market Revenue Breakdown (USD Billion, %) by Region, 2019 & 2027
Figure 2: Global Set Top Box (STB) Market Value Share (%), By Segment 1, 2019 & 2027
Figure 3: Global Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 4: Global Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 5: Global Set Top Box (STB) Market Value Share (%), By Segment 2, 2019 & 2027
Figure 6: Global Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 7: Global Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 8: Global Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 9: Global Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 10: Global Set Top Box (STB) Market Value Share (%), By Segment 3, 2019 & 2027
Figure 11: Global Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 12: Global Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 13: Global Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 14: Global Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 15: Global Set Top Box (STB) Market Value (USD Billion), by Region, 2019 & 2027
Figure 16: North America Set Top Box (STB) Market Value Share (%), By Segment 1, 2019 & 2027
Figure 17: North America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 18: North America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 19: North America Set Top Box (STB) Market Value Share (%), By Segment 2, 2019 & 2027
Figure 20: North America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 21: North America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 22: North America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 23: North America Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 24: North America Set Top Box (STB) Market Value Share (%), By Segment 3, 2019 & 2027
Figure 25: North America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 26: North America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 27: North America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 28: North America Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 29: North America Set Top Box (STB) Market Forecast (USD Billion), by U.S., 2016-2027
Figure 30: North America Set Top Box (STB) Market Forecast (USD Billion), by Canada, 2016-2027
Figure 31: Latin America Set Top Box (STB) Market Value Share (%), By Segment 1, 2019 & 2027
Figure 32: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 33: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 34: Latin America Set Top Box (STB) Market Value Share (%), By Segment 2, 2019 & 2027
Figure 35: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 36: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 37: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 38: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 39: Latin America Set Top Box (STB) Market Value Share (%), By Segment 3, 2019 & 2027
Figure 40: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 41: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 42: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 43: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 44: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Brazil, 2016-2027
Figure 45: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Mexico, 2016-2027
Figure 46: Latin America Set Top Box (STB) Market Forecast (USD Billion), by Rest of Latin America, 2016-2027
Figure 47: Europe Set Top Box (STB) Market Value Share (%), By Segment 1, 2019 & 2027
Figure 48: Europe Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 49: Europe Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 50: Europe Set Top Box (STB) Market Value Share (%), By Segment 2, 2019 & 2027
Figure 51: Europe Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 52: Europe Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 53: Europe Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 54: Europe Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 55: Europe Set Top Box (STB) Market Value Share (%), By Segment 3, 2019 & 2027
Figure 56: Europe Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 57: Europe Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 58: Europe Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 59: Europe Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 60: Europe Set Top Box (STB) Market Forecast (USD Billion), by U.K., 2016-2027
Figure 61: Europe Set Top Box (STB) Market Forecast (USD Billion), by Germany, 2016-2027
Figure 62: Europe Set Top Box (STB) Market Forecast (USD Billion), by France, 2016-2027
Figure 63: Europe Set Top Box (STB) Market Forecast (USD Billion), by Italy, 2016-2027
Figure 64: Europe Set Top Box (STB) Market Forecast (USD Billion), by Spain, 2016-2027
Figure 65: Europe Set Top Box (STB) Market Forecast (USD Billion), by Russia, 2016-2027
Figure 66: Europe Set Top Box (STB) Market Forecast (USD Billion), by Rest of Europe, 2016-2027
Figure 67: Asia Pacific Set Top Box (STB) Market Value Share (%), By Segment 1, 2019 & 2027
Figure 68: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 69: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 70: Asia Pacific Set Top Box (STB) Market Value Share (%), By Segment 2, 2019 & 2027
Figure 71: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 72: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 73: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 74: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 75: Asia Pacific Set Top Box (STB) Market Value Share (%), By Segment 3, 2019 & 2027
Figure 76: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 77: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 78: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 79: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 80: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by China, 2016-2027
Figure 81: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by India, 2016-2027
Figure 82: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Japan, 2016-2027
Figure 83: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Australia, 2016-2027
Figure 84: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Southeast Asia, 2016-2027
Figure 85: Asia Pacific Set Top Box (STB) Market Forecast (USD Billion), by Rest of Asia Pacific, 2016-2027
Figure 86: Middle East & Africa Set Top Box (STB) Market Value Share (%), By Segment 1, 2019 & 2027
Figure 87: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 88: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 89: Middle East & Africa Set Top Box (STB) Market Value Share (%), By Segment 2, 2019 & 2027
Figure 90: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 91: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 92: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 93: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 94: Middle East & Africa Set Top Box (STB) Market Value Share (%), By Segment 3, 2019 & 2027
Figure 95: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 96: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 97: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 98: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Others, 2016-2027
Figure 99: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by GCC, 2016-2027
Figure 100: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by South Africa, 2016-2027
Figure 101: Middle East & Africa Set Top Box (STB) Market Forecast (USD Billion), by Rest of Middle East & Africa, 2016-2027
List of Tables
Table 1: Global Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 2: Global Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 3: Global Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 4: Global Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Region, 2016-2027
Table 5: North America Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 6: North America Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 7: North America Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 8: North America Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 9: Europe Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 10: Europe Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 11: Europe Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 12: Europe Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 13: Latin America Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 14: Latin America Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 15: Latin America Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 16: Latin America Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 17: Asia Pacific Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 18: Asia Pacific Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 19: Asia Pacific Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 20: Asia Pacific Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 21: Middle East & Africa Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 22: Middle East & Africa Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 23: Middle East & Africa Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 24: Middle East & Africa Set Top Box (STB) Market Revenue (USD Billion) Forecast, by Country, 2016-2027