Global Water Purifier Market, By Technology Type (Gravity Purifiers, RO Purifiers, UV Purifiers, Sediment Filters, Water Softeners, Others), By Mode of Operation (Pitcher Filters, Under Sink Filters, Shower Filters, Faucet Mounts, Water Dispensers, Replacement Filters, Countertops, Whole Houses, Others), By End User (Industrial (Drinking, Water Treatment), Commercial (Hotels, Restaurants, Offices, Others), Households), and opportunities and forecast 2023-2030
Water Purifier Market Overview
The water purifier market is defined as the market of the devices used to decontaminate the water from harmful substances, chemicals, pathogens, microorganisms, and other dissolved solids and to make it portable. The global Water Purifier market is projected to witness strong growth in the next few years. Increasing consumer awareness concerning water safety and quality, due to rising water-borne diseases across the world, is one of the major factors boosting the growth of the water purifier market steadily. As per World Health Organization, contaminated water can transmit diseases such as diarrhea, cholera, dysentery, typhoid, and polio. Contaminated drinking water is estimated to cause 485 000 diarrhoeal deaths each year.
Additionally, favorable government initiatives through various campaigns in many water-scarce countries are helping in growing awareness about the usage of safe drinking water. This crucial fact further propelling the growth of the water purifier market. Moreover, scarce potable water resources, worldwide, is another encouraging factor in the increasing awareness of safe drinking water. It eventually rises the demand for water purifiers to a great extent, which, in turn, is anticipated to boost the growth of the market in the coming period. Furthermore, manufacturers are mainly focusing on the increasing adoption of technology and product development to improve water quality. This key fact significantly contributes to the growth of the water purifier market.
On the downside, a main barrier in the global water purifier market is low market penetration in rural areas. Additionally, addressing water-related issues across different geographies is another major concern hampering the growth of the water purifier market.
Covid-19 Impact on Water Purifier Market:
Consumers across the globe are adjusting to the new normal and there is a noteworthy discrepancy in consumer behavior. Consumer's purchasing habits, behavior, and attitudes have changed in light of COVID-19. People are shopping very consciously and are majorly centered on basic needs and are buying locally. Consumers are using digital commerce to play, learn, and connect to manage isolation and follow social distancing policy. The covid-19 has consistently impacted the shopping behavior of 9 in 10 consumers. Nearly 30-50 percent of the consumers have shifted towards online shopping from March 2020 to December 2020.
Water Purifier Market Segment Overview
Based on technology type, the RO Purifiers segment accounted for the largest share of the market. RO water purification systems are broadly adopted across the world, due to their performance efficiency, low electricity consumption, and regular technological innovation. However, the UV & gravity-based water purifiers segment is projected to witness a decline in the growth of the water purifier industry in the forecast period, as UV water purifiers are less efficient and cost-effective as compared to RO water purifiers, which increases their adoption among low-income groups. Additionally, the Households segment occupied a significant market share in 2018. The water purifier industry has gained increased popularity among residential users, due to worsening water quality, rising urbanization, and a surge in the incidence of waterborne diseases.
In terms of region, North America dominates the water purifier market, followed by Europe. This can be mainly attributed to the presence of key manufacturers and research and development initiatives in these regions. In addition to this, geographical conditions also impact the demand for water purifiers, as these regions have hard water. At the same time, Asia Pacific is projected to show significant growth in the water purifier market. Important factors such as increasing population, and growing water-borne diseases, and the arrival of emerging players are majorly contributing to the market development in this region.
Water Purifier Market, By Geography
· North America (US & Canada) · Europe (UK, Germany, France, Italy, Spain, Russia & Rest of Europe) · Asia-Pacific (Japan, China, India, Australia, & South Korea, & Rest of Asia-Pacific) · LAMEA (Brazil, Saudi Arabia, UAE & Rest of LAMEA)
Water Purifier Market Competitor overview
Some key developments and strategies adopted by manufacturers in Water Purifier are highlighted below.
· In April 2019, Water technology company A. O. Smith Corporation announced that it has acquired Water-Right, Inc., a Wisconsin-based water treatment company, for $107 million in cash, subject to customary adjustments. The acquisition includes all Water-Right subsidiaries, real estate, and sister company Mineral-Right, Inc.
Water Purifier Market, Key Players
· A.O. Smith Corporation · Aquatech · BWT Aktiengesellschaft · Brita GmbH · Coway Co. · Culligan International Company · EcoWater Systems LLC. · Eureka Forbes Limited · Evoqua Water Technologies LLC · GE Appliances · Ion Exchange LLC · Kaz USA, Inc. · KENT RO Systems Limited · Kinetico Inc. · LG Electronics · Mitsubishi Rayon Cleansui Co., Ltd. · Panasonic Corporation · Pentair Plc. · Koninklijke Philips N.V. · Tata Chemicals Ltd. · Unilever N.V. · Whirlpool Corporation
Water Purifier Market Study Global Market Analysis, Insights and Forecast, 2020-2027
1. Introduction
1.1. Research Scope
1.2. Market Segmentation
1.3. Research Methodology
1.4. Definitions and Assumptions
2. Executive Summary
3. Market Dynamics
3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
4. Key Insights
4.1. Key Emerging Trends – For Major Countries
4.2. Latest Technological Advancement
4.3. Regulatory Landscape
4.4. Industry SWOT Analysis
4.5. Porters Five Forces Analysis
5. Global Water Purifier Market Analysis (USD Billion), Insights and Forecast, 2020-2027
5.1. Key Findings / Summary
5.2. Market Analysis, Insights and Forecast – By Technology Type
5.2.1. Gravity Purifiers
5.2.2. RO Purifiers
5.2.3. UV Purifiers
5.2.4. Sediment Filters
5.2.5. Water Softeners
5.2.6. Others
5.3. Market Analysis, Insights and Forecast – By Mode of Operation
5.3.1. Pitcher Filters
5.3.2. Under Sink Filters
5.3.3. Shower Filters
5.3.4. Faucet Mounts
5.3.5. Water Dispensers
5.3.6. Replacement Filters
5.3.7. Countertops
5.3.8. Whole Houses
5.3.9. Others
5.4. Market Analysis, Insights and Forecast – By End User
9.5. Market Analysis, Insights and Forecast – By Country
9.5.1. Brazil
9.5.2. Saudi Arabia
9.5.3. UAE
9.5.4. Rest of LAMEA
10. Competitive Analysis
10.1. Company Market Share Analysis, 2018
10.2. Key Industry Developments
10.3. Company Profile
10.4. A.O. Smith Corporation
10.4.1. Business Overview
10.4.2. Segment 1 & Service Offering
10.4.3. Overall Revenue
10.4.4. Geographic Presence
10.4.5. Recent Development
*Similar details will be provided for the following companies
10.5. Aquatech
10.6. BWT Aktiengesellschaft
10.7. Brita GmbH
10.8. Coway Co.
10.9. Culligan International Company
10.10. EcoWater Systems LLC.
10.11. Eureka Forbes Limited
10.12. Evoqua Water Technologies LLC
10.13. GE Appliances
10.14. Ion Exchange LLC
10.15. Kaz USA, Inc.
10.16. KENT RO Systems Limited
10.17. Kinetico Inc.
10.18. LG Electronics
10.19. Mitsubishi Rayon Cleansui Co., Ltd.
10.20. Panasonic Corporation
10.21. Pentair Plc.
10.22. Koninklijke Philips N.V.
10.23. Tata Chemicals Ltd.
10.24. Unilever N.V.
List of Figures
Figure 1: Global Water Purifier Market Revenue Breakdown (USD Billion, %) by Region, 2019 & 2027
Figure 2: Global Water Purifier Market Value Share (%), By Segment 1, 2019 & 2027
Figure 3: Global Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 4: Global Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 5: Global Water Purifier Market Value Share (%), By Segment 2, 2019 & 2027
Figure 6: Global Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 7: Global Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 8: Global Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 9: Global Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 10: Global Water Purifier Market Value Share (%), By Segment 3, 2019 & 2027
Figure 11: Global Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 12: Global Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 13: Global Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 14: Global Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 15: Global Water Purifier Market Value (USD Billion), by Region, 2019 & 2027
Figure 16: North America Water Purifier Market Value Share (%), By Segment 1, 2019 & 2027
Figure 17: North America Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 18: North America Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 19: North America Water Purifier Market Value Share (%), By Segment 2, 2019 & 2027
Figure 20: North America Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 21: North America Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 22: North America Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 23: North America Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 24: North America Water Purifier Market Value Share (%), By Segment 3, 2019 & 2027
Figure 25: North America Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 26: North America Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 27: North America Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 28: North America Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 29: North America Water Purifier Market Forecast (USD Billion), by U.S., 2016-2027
Figure 30: North America Water Purifier Market Forecast (USD Billion), by Canada, 2016-2027
Figure 31: Latin America Water Purifier Market Value Share (%), By Segment 1, 2019 & 2027
Figure 32: Latin America Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 33: Latin America Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 34: Latin America Water Purifier Market Value Share (%), By Segment 2, 2019 & 2027
Figure 35: Latin America Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 36: Latin America Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 37: Latin America Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 38: Latin America Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 39: Latin America Water Purifier Market Value Share (%), By Segment 3, 2019 & 2027
Figure 40: Latin America Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 41: Latin America Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 42: Latin America Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 43: Latin America Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 44: Latin America Water Purifier Market Forecast (USD Billion), by Brazil, 2016-2027
Figure 45: Latin America Water Purifier Market Forecast (USD Billion), by Mexico, 2016-2027
Figure 46: Latin America Water Purifier Market Forecast (USD Billion), by Rest of Latin America, 2016-2027
Figure 47: Europe Water Purifier Market Value Share (%), By Segment 1, 2019 & 2027
Figure 48: Europe Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 49: Europe Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 50: Europe Water Purifier Market Value Share (%), By Segment 2, 2019 & 2027
Figure 51: Europe Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 52: Europe Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 53: Europe Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 54: Europe Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 55: Europe Water Purifier Market Value Share (%), By Segment 3, 2019 & 2027
Figure 56: Europe Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 57: Europe Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 58: Europe Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 59: Europe Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 60: Europe Water Purifier Market Forecast (USD Billion), by U.K., 2016-2027
Figure 61: Europe Water Purifier Market Forecast (USD Billion), by Germany, 2016-2027
Figure 62: Europe Water Purifier Market Forecast (USD Billion), by France, 2016-2027
Figure 63: Europe Water Purifier Market Forecast (USD Billion), by Italy, 2016-2027
Figure 64: Europe Water Purifier Market Forecast (USD Billion), by Spain, 2016-2027
Figure 65: Europe Water Purifier Market Forecast (USD Billion), by Russia, 2016-2027
Figure 66: Europe Water Purifier Market Forecast (USD Billion), by Rest of Europe, 2016-2027
Figure 67: Asia Pacific Water Purifier Market Value Share (%), By Segment 1, 2019 & 2027
Figure 68: Asia Pacific Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 69: Asia Pacific Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 70: Asia Pacific Water Purifier Market Value Share (%), By Segment 2, 2019 & 2027
Figure 71: Asia Pacific Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 72: Asia Pacific Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 73: Asia Pacific Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 74: Asia Pacific Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 75: Asia Pacific Water Purifier Market Value Share (%), By Segment 3, 2019 & 2027
Figure 76: Asia Pacific Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 77: Asia Pacific Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 78: Asia Pacific Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 79: Asia Pacific Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 80: Asia Pacific Water Purifier Market Forecast (USD Billion), by China, 2016-2027
Figure 81: Asia Pacific Water Purifier Market Forecast (USD Billion), by India, 2016-2027
Figure 82: Asia Pacific Water Purifier Market Forecast (USD Billion), by Japan, 2016-2027
Figure 83: Asia Pacific Water Purifier Market Forecast (USD Billion), by Australia, 2016-2027
Figure 84: Asia Pacific Water Purifier Market Forecast (USD Billion), by Southeast Asia, 2016-2027
Figure 85: Asia Pacific Water Purifier Market Forecast (USD Billion), by Rest of Asia Pacific, 2016-2027
Figure 86: Middle East & Africa Water Purifier Market Value Share (%), By Segment 1, 2019 & 2027
Figure 87: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 88: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 89: Middle East & Africa Water Purifier Market Value Share (%), By Segment 2, 2019 & 2027
Figure 90: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 91: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 92: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 93: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 94: Middle East & Africa Water Purifier Market Value Share (%), By Segment 3, 2019 & 2027
Figure 95: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Sub-Segment 1, 2016-2027
Figure 96: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Sub-Segment 2, 2016-2027
Figure 97: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Sub-Segment 3, 2016-2027
Figure 98: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Others, 2016-2027
Figure 99: Middle East & Africa Water Purifier Market Forecast (USD Billion), by GCC, 2016-2027
Figure 100: Middle East & Africa Water Purifier Market Forecast (USD Billion), by South Africa, 2016-2027
Figure 101: Middle East & Africa Water Purifier Market Forecast (USD Billion), by Rest of Middle East & Africa, 2016-2027
List of Tables
Table 1: Global Water Purifier Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 2: Global Water Purifier Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 3: Global Water Purifier Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 4: Global Water Purifier Market Revenue (USD Billion) Forecast, by Region, 2016-2027
Table 5: North America Water Purifier Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 6: North America Water Purifier Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 7: North America Water Purifier Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 8: North America Water Purifier Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 9: Europe Water Purifier Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 10: Europe Water Purifier Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 11: Europe Water Purifier Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 12: Europe Water Purifier Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 13: Latin America Water Purifier Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 14: Latin America Water Purifier Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 15: Latin America Water Purifier Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 16: Latin America Water Purifier Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 17: Asia Pacific Water Purifier Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 18: Asia Pacific Water Purifier Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 19: Asia Pacific Water Purifier Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 20: Asia Pacific Water Purifier Market Revenue (USD Billion) Forecast, by Country, 2016-2027
Table 21: Middle East & Africa Water Purifier Market Revenue (USD Billion) Forecast, by Segment 1, 2016-2027
Table 22: Middle East & Africa Water Purifier Market Revenue (USD Billion) Forecast, by Segment 2, 2016-2027
Table 23: Middle East & Africa Water Purifier Market Revenue (USD Billion) Forecast, by Segment 3, 2016-2027
Table 24: Middle East & Africa Water Purifier Market Revenue (USD Billion) Forecast, by Country, 2016-2027