Global Hospital Gowns Market Size, Segmentation, Trends and Growth Analysis Forecast by 2031

Hospital Gowns Market Overview and Analysis:

The global hospital gowns market size was estimated at USD 6.2 billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of 13.14% from 2024 to 2031.

Hospital gowns are specialized garments designed for patients in healthcare settings, particularly hospitals. These gowns are worn by individuals undergoing medical examinations, diagnostic procedures, or treatments within a hospital or clinical environment. Hospital gowns are typically loose-fitting and open at the back to facilitate easy access for medical professionals while ensuring modesty for the patient. They are an integral part of infection control measures, providing a barrier between the patient's body and the surrounding environment. Hospital gowns come in various styles and materials, often featuring ties or snaps for closure and allowing healthcare providers convenient access to specific body areas while maintaining the patient's comfort and dignity. The design and functionality of hospital gowns aim to balance the practical needs of medical professionals with the comfort and privacy of patients during their healthcare experiences.

The growth of the market is propelled by several factors, including the widespread occurrence of Healthcare-Acquired Infections (HAIs), a heightened emphasis on patient safety and comfort, and the escalating expenditure in the healthcare sector. Notably, data from the World Health Organization's 2022 reports reveal a concerning trend in hospitals providing acute care. Approximately 7 out of 100 patients in high-income countries and 15 out of 100 patients in low- and middle-income countries are identified as susceptible to contracting at least one healthcare-associated infection (HAI) during their hospital stay. This underscores the critical need for solutions that enhance infection control measures and improve patient outcomes. The rising demand for technologies and practices that mitigate the risk of HAIs reflects a broader global commitment to advancing healthcare quality and safety standards, fostering an environment where patients can receive optimal care with minimized infection-related risks.

Hospital Gowns Market Trends:

The Hospital Gowns Market is witnessing transformative trends as it responds to the evolving landscape of healthcare. Notably, there is a shift towards innovative materials and designs prioritizing patient comfort and dignity, coupled with a growing emphasis on sustainability through eco-friendly practices. Customization options, antimicrobial fabrics, and the integration of technology, including smart textiles and wearables, are gaining prominence. The rise of disposable gowns aligns with infection prevention efforts, and online procurement is becoming more prevalent. Compliance with regulatory standards is a key focus, and global health events, such as the COVID-19 pandemic, have accelerated adaptations in gown design and manufacturing. Collaborations between healthcare institutions and manufacturers are fostering innovation, reflecting a dynamic market that seeks to enhance patient experiences and meet the ever-changing demands of healthcare environments.

Market Segmentation: The Hospital Gowns Market is Segmented By Type (Surgical Gowns, and Non-surgical Gowns), Usability (Disposable Gowns, and Reusable Gowns), Risk Type (Minimal, Low, Moderate and High) and Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The market size and forecasts are provided in terms of value (USD million) for all the above segments.

Market Drivers:

The increasing emphasis on infection control in healthcare settings

The escalating emphasis on infection control in healthcare settings, particularly within hospitals, has become a paramount priority, significantly impacting the demand for advanced solutions like hospital gowns. The increasing awareness of the detrimental effects of healthcare-associated infections (HAIs) has driven a fundamental shift in infection prevention strategies. Hospital gowns, equipped with antimicrobial properties and infection-resistant fabrics, play a pivotal role in mitigating the risk of HAIs, providing a crucial barrier between patients and potential contaminants in clinical environments. This heightened emphasis on infection control is evident in the evolving standards and guidelines set by health organizations, pushing for the integration of innovative materials and technologies in the design of hospital gowns. The demand for gowns that not only meet regulatory compliance but also address the dynamic challenges posed by infectious diseases has spurred advancements in the field. The COVID-19 pandemic, in particular, has accelerated the adoption of hospital gowns that offer enhanced protection, emphasizing the need for adaptable and responsive infection prevention measures. Furthermore, the patient-centric approach in modern healthcare underscores the importance of infection control measures that prioritize both patient and healthcare worker safety. Customization of hospital gowns, including varied sizes, styles, and colors, aligns with the broader goal of enhancing patient experiences while maintaining stringent infection prevention protocols. This shift reflects a comprehensive understanding that effective infection control is not only about reducing the risk of transmission but also about creating a healthcare environment that promotes comfort, dignity, and individualized care. Thus, the increasing emphasis on infection control in healthcare settings has spurred a transformative evolution in hospital gown design and utilization. As hospitals strive to create safer environments, hospital gowns equipped with advanced infection-resistant features have become indispensable tools, contributing to a comprehensive and proactive approach to healthcare-associated infections and setting new standards for infection control in modern healthcare practices.

The integration of technology into hospital gowns

The integration of technology into hospital gowns marks a significant advancement in healthcare innovation, aiming to enhance patient care, monitoring, and overall hospital efficiency. This intersection of technology and medical apparel brings forth a range of features that contribute to a more connected and data-driven healthcare environment. One notable aspect of this integration is the incorporation of smart textiles and wearable monitoring devices into hospital gowns. Smart textiles are designed with embedded sensors or conductive materials that enable the monitoring of vital signs, such as heart rate, temperature, and respiratory rate, without the need for additional, intrusive devices. This real-time data collection not only provides healthcare professionals with valuable insights into patient health but also streamlines the monitoring process, allowing for continuous assessment without disrupting patient comfort. Wearable monitoring devices integrated into hospital gowns further enhance the capabilities of these garments. These devices may include wireless sensors or patches that adhere to the gown, continuously collecting and transmitting health data to centralized monitoring systems. This technology enables healthcare providers to remotely monitor patients, detect early warning signs, and respond promptly to changes in medical conditions. Beyond patient monitoring, the integration of technology into hospital gowns contributes to improved communication and workflow within healthcare settings. Gowns equipped with RFID (Radio-Frequency Identification) or NFC (Near Field Communication) technology can streamline processes such as inventory management and enhance the tracking of medical equipment. This not only improves operational efficiency but also reduces the risk of errors and ensures that essential resources are readily available when needed. Moreover, the use of technology in hospital gowns aligns with the broader trend of enhancing patient engagement and experience. Some advanced gowns may incorporate interactive elements, such as touch-sensitive panels or embedded displays, providing patients with access to educational content, entertainment options, or communication tools. This not only empowers patients to actively participate in their healthcare journey but also contributes to a more positive and comfortable hospital stay. While the integration of technology into hospital gowns represents a promising frontier in healthcare innovation, challenges such as data security, standardization, and cost-effectiveness need to be addressed. Striking the right balance between technological sophistication and practicality is crucial to ensure widespread adoption and the realization of the full potential of smart hospital gowns. As technology continues to advance, the integration into hospital gowns holds the promise of transforming the patient experience, optimizing healthcare delivery, and fostering a more connected and responsive healthcare ecosystem.

Market Restraints:

Cost constraints

Cost constraints represent a significant hurdle in the hospital gown market, affecting both manufacturers and healthcare facilities. Striking a balance between incorporating innovative features, such as advanced materials and technology, and meeting stringent regulatory standards while keeping production costs manageable poses a continuous challenge. The choice between disposable and reusable gowns, coupled with the competitive pricing landscape, further complicates the equation. Hospitals, operating within limited budgets, often face the dilemma of seeking cost-effective solutions without compromising on quality or essential features. Manufacturers must navigate these challenges by exploring efficient production processes, considering economies of scale, and fostering strategic partnerships to provide economically viable yet high-quality hospital gowns that meet the evolving demands of the healthcare industry.

COVID-19 Impact on Hospital Gowns Market:

The COVID-19 pandemic has significantly impacted the hospital gown market, prompting a surge in demand for infection control measures and personal protective equipment (PPE) within healthcare settings. The heightened focus on infection prevention and the need to ensure the safety of both healthcare professionals and patients has driven an increased adoption of disposable and reusable hospital gowns. Manufacturers in the healthcare textiles industry have adapted production processes to meet the escalating demand, and there has been a notable shift towards innovative gown designs that prioritize comfort, durability, and enhanced protective features. The pandemic has underscored the crucial role of hospital gowns in maintaining stringent hygiene standards, influencing market dynamics and prompting stakeholders to reevaluate and reinforce supply chains to meet ongoing and future healthcare challenges.

Segmental Analysis:

Surgical Gowns Segment is Expected to Witness Significant Growth Over the Forecast Period

Surgical gowns are pivotal in healthcare settings, offering paramount advantages in infection prevention, patient safety, and healthcare worker protection during medical procedures. Acting as a critical barrier against the transfer of microorganisms, these gowns contribute to a sterile environment, reducing the risk of surgical site infections and other healthcare-associated infections. Designed to meet stringent infection control standards, surgical gowns ensure compliance with regulatory requirements, fostering a safe and hygienic environment within healthcare facilities. Modern gowns prioritize wearer comfort, mobility, and fluid resistance, adapting to various surgical scenarios. With a variety of gown types catering to specific needs, including emergency preparedness, surgical gowns play a fundamental role in maintaining aseptic conditions, protecting human health, and contributing to environmental sustainability in healthcare practices.

Disposable Gowns Segment is Expected to Witness Significant Growth Over the Forecast Period

Disposable gowns in healthcare settings provide paramount advantages, notably in infection prevention, operational efficiency, and cost-effectiveness. Serving as a highly effective barrier against contaminants, these gowns minimize the risk of cross-contamination during medical procedures. Their single-use nature eliminates the need for laundering, simplifying operational processes and proving cost-effective over their life cycle. Additionally, the versatility of disposable gown options, ranging from standard to specialty gowns, ensures adaptability to various medical applications. While considerations for environmental impact exist, the convenience, consistency, and rapid deployment of disposable gowns make them invaluable, particularly in emergency situations or when stringent infection control measures are essential.

Moderate Segment is Expected to Witness Significant Growth Over the Forecast Period

Moderate-risk type disposable gowns play a crucial role in healthcare settings where a moderate level of protection is required during specific medical procedures. These gowns provide an effective barrier against fluids and microorganisms, reducing the risk of contamination and maintaining a controlled environment. Typically used in situations where the potential for exposure to blood or bodily fluids is moderate, these gowns offer a balance between protection and comfort. Constructed from materials with moderate fluid resistance, they are designed to withstand splashes and provide reliable coverage. The use of moderate-risk disposable gowns is common in various healthcare scenarios, contributing to infection control measures and ensuring the safety of both healthcare professionals and patients during procedures that present a moderate risk of exposure to infectious materials. Their single-use nature adds an element of convenience, eliminating the need for laundering and ensuring consistent, reliable protection in diverse medical applications.

North America Region is Expected to Witness Significant Growth Over the Forecast Period

The North America disposable gowns market is characterized by robust growth driven by factors such as stringent infection control standards, increasing awareness of healthcare-associated infections (HAIs), and the ongoing demand for protective apparel in healthcare settings. The region, encompassing the United States and Canada, demonstrates a high level of adoption of disposable gowns in various healthcare facilities, including hospitals, clinics, and ambulatory surgical centers. Stringent regulatory guidelines, such as those set by the Centers for Disease Control and Prevention (CDC) and the Food and Drug Administration (FDA) in the United States, contribute to the high standards of infection prevention, fostering a consistent demand for disposable gowns. The COVID-19 pandemic has further accelerated the adoption of these gowns, highlighting their critical role in preventing the spread of infectious diseases. The North American disposable gowns market reflects a diverse landscape with a wide range of products catering to different levels of protection. While standard disposable gowns are prevalent, there is a growing demand for specialized gowns with enhanced features, including fluid resistance, antimicrobial properties, and breathability. The versatility of these gowns allows healthcare professionals to choose options tailored to specific medical procedures and infection risk levels. The market also witnesses a trend toward sustainability, with manufacturers exploring eco-friendly materials and responsible disposal practices. Balancing the need for single-use protective apparel with environmental considerations remains a key focus, aligning with the broader sustainability goals in healthcare. E-commerce and online procurement channels have gained prominence in the North American disposable gowns market, providing healthcare facilities with convenient access to a diverse range of products. The ability to streamline supply chain management and ensure a consistent and timely procurement process has become essential, particularly during times of increased demand. As the region continues to prioritize infection control, the North America disposable gowns market is poised for sustained growth. Technological advancements, stringent regulatory adherence, and a responsive approach to emerging healthcare challenges contribute to a dynamic market environment, where disposable gowns play a pivotal role in maintaining the highest standards of safety for both healthcare providers and patients.

Hospital Gowns Market Competitive Landscape:

The hospital gowns market is predominantly shaped by the influence of key industry players who collectively command the largest market share and significantly impact the trends within the sector. These leading companies play a pivotal role in steering the direction of the market, often setting industry standards and influencing the adoption of emerging practices. Their prominence is not only reflected in their market share but also in their capacity to drive innovation, introduce advanced technologies, and respond to evolving customer demands. As trendsetters, these companies have a substantial impact on the dynamics of the hospital gowns market, shaping the competitive landscape and contributing to the overall growth and development of the industry. Some of the market players working in this domain are:

• Angelica Corporation
• Cardinal Health
• Standard Textile Co., Inc.
• Medline Industries, Inc.
• AmeriPride Services Inc.
• 3M

Recent Development:

1) In November 2023, Cardinal Health introduced its cutting-edge SmartGown EDGE Breathable Surgical Gown featuring ASSIST Instrument Pockets in the United States. This innovative surgical gown is meticulously crafted to provide surgical teams with a secure and convenient solution for accessing instruments during procedures in the operating room. Exclusively available from Cardinal Health, the gown is designed to accommodate one recommended instrument per pocket, streamlining the handling process and contributing to increased efficiency for clinical teams. The focus on optimizing workflow aims to empower healthcare professionals to concentrate more on delivering safe and attentive patient care, marking a significant advancement in surgical garment design and functionality.

2) In January 2023, the Association for the Advancement of Medical Instrumentation (AAMI) took a pivotal step by publishing an updated American National Standard, ANSI/AAMI PB70. This standard serves as a comprehensive guide for both manufacturers and users of Personal Protective Equipment (PPE) in the healthcare sector, specifically focusing on items such as surgical gowns, isolation gowns, protective apparel, surgical drapes, and drape accessories. By outlining essential performance requirements, the standard is instrumental in ensuring the efficacy of these critical items in safeguarding healthcare workers during various medical procedures, including surgeries. The emphasis on adherence to standardized guidelines reflects a commitment to enhancing the safety and protection of healthcare professionals, setting a benchmark for the industry and promoting best practices in PPE manufacturing and utilization within the healthcare landscape.

Frequently Asked Questions (FAQ) :

Q1. What was the Hospital Gowns Market size in 2023?

Q2. At what CAGR is the market projected to grow within the forecast period?

Q3. What Impact did COVID-19 have on the Hospital Gowns Market?

Q4. What are the factors driving the Hospital Gowns Market?